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Trying out HERO 2020

Learn More about hero®

Product of the Year

HERO 2020 wins Self Defense Product of the Year at Shot Show 2020! Nominated by American Outdoors

What is HERO®

HERO® CEO and Co-Founder David Clemons offers his thoughts on what HERO® is and what it means to different people.

Miniaturizing Technology

Dan shares insights on the challenge and fun of miniaturizing technology including the many failures, and ultimate success of HERO®.

Trying out HERO 2020

Living remotely means being prepared for anything! Lori and her Mom felt the power, reliability, and simplicity of HERO 2020

PavaBall Cartridge

Learn how PavaBall stops attackers in their tracks and how easily cartridges can be swapped for HERO 2020.

Challenges and Technology

HERO® co-founder Dan Danowski talks about the challenges and solutions of technology and the love of his daughter.

HERO 2020 Sneak Peek

Get a glimpse of the HERO 2020 in action from a day of filming!

PavaBall Sneak Peek

A single PavaBall = an instant cloud of stopping power! Check it out!

Unboxing HERO 2020

See what’s included in the box, and learn about HERO 2020’s powerful features.


Awarded Self-Defense Product of the Year, this revolutionary non-lethal device combines the best features in the industry with interchangeable cartridges, and powerful PAVA based defense. Step up your safety plan with one compact, concealable, easy to use device!

Get Training!

We can’t stress enough how important training is to personal defense. Develop the knowledge and reflexes to act when it matters most! Start your training today.

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