HERO® Non-Lethal Compact Concealable Defense at the 47th SHOT Show®
The 47th SHOT Show® at The Venetian Expo and Caesars Forum, January 21-24. HERO® will present non-lethal personal defense weapons along with exciting new products for consumers, retailers, law enforcement, and resellers.
Las Vegas, Nevada: HERO Defense Systems, innovative leader in non-lethal self-defense solutions, is attending the 47th SHOT Show® with their lineup of compact and concealable non-lethal firearms, accessories, and new products. Taking place at The Venetian Expo and Caesars Forum in Las Vegas from January 21-24, the SHOT Show® is the ultimate destination for everything related to shooting, hunting, outdoor gear, and law enforcement equipment.
HERO Defense Systems has been championing compact, concealable personal safety and empowerment since 2020. The company has earned a stellar reputation for high-quality, user-friendly non-lethal products designed to give people of all walks of life the confidence to protect themselves without resorting to deadly force.
Award Winning Technology
This isn’t the first year HERO® has attended SHOT Show®. In 2020 their attendance earned them the coveted Self Defense Product of the Year award for their revolutionary HERO® 2020 device.
This pocket-sized powerhouse combines top features in the industry with multi-format stopping power. Users can choose from cartridge types including debilitating irritant filled projectiles, and hard polymer kinetic rounds, with more options on the way. Significantly smaller size, patented technology, ease of use, and customizable defense came together to secure the award for HERO® 2020 over competitors.
Returning to the show two years later, AIIRO® claimed the Personal Protection Product of the Year award in 2022. The powered aerosol pepper gel weapon provides a 21″ spray area, ensuring attackers are drenched in a sticky, debilitating irritant, disabling targets for up to an hour giving users precious time to escape danger. At the size of a smart phone, AIIRO® remains the smallest device available in its class, easily fitting into a purse or pocket for concealable defense on the go.
This year HERO® is back with their award warning products, along with some new additions to the lineup:
HERO®LITE™
This 4-in-1 personal safety device boasts an LED strobe light, 130dB piercing alarm, 1300 lumen flashlight, and emergency power bank. It’s the perfect pocket-sized emergency safety tool. Ensure you’re never caught unprepared with HERO®LITE™.
MAXIMUS™ Defense Rounds
HERO® is once more revolutionizing the non-lethal industry, this time with cutting-edge projectiles. MAXIMUS™ rounds are built with CRUSH FACTORSM TECHNOLOGY, utilizing custom molds and materials. Unlike the industry’s widely used plastic based projectiles, every MAXIMUS™ round bursts reliably on impact, creating a cloud of irritant which disables assailants for up to an hour. MAXIMUS™ offers a new standard in non-lethal defense with superior fragmentation and powder distribution.
With an ever-growing selection of tools and accessories HERO® continues to push industry standards with innovative technology and revolutionary design.
Growing Demand: an Opportunity for Resellers
Worries over personal safety are driving rapid growth in the non-lethal defense industry. Non-lethal devices offer protection without the ethical or legal concerns of taking a life, providing a safe and lawful solution for personal defense with no permits or licenses required in most states.
HERO® is seeking resellers to meet this growing demand. Authorized dealers are able to select and purchase discounted HERO® products of their choice, with additional discounts available at volume. HERO® is committed to supporting the success of resellers with a direct line of contact, marketing materials, and training. Interested Show Show attendees are invited to meet with the HERO® team Wednesday and Thursday during the show.
If you’re at SHOT Show®, be sure to visit HERO® to get hands-on experience with their life-saving products. And don’t miss the chance to get a first look at their newest offerings – set to redefine the way we think about self-defense. Whether you’re a consumer looking for peace of mind, a retailer seeking the next big thing in personal protection, a law enforcement professional in search of the latest gear, or reseller who wants the best compact non-lethal weapon for your customers, HERO® has you covered.
To learn more about HERO® or to join the non-lethal movement, check out their website at HERO.US.com and follow them on social media at @BringaHero. Stay safe and empowered with HERO®!
