HERO® 2020

Award Winning Defense

Featured News

At a moment's notice, what's your plan?

Life comes with all types of dangers and unexpected situations. Our primary goal is providing you safety and confidence with our collection of less-lethal concealed products designed for your life style. HERO® personal protection devices are here to protect you and your family.

At work, at home, or at play:

always carry your hero®

HERO 2020 Training

A power house of features. View the video library to learn how to properly carry, fire, and care for your HERO 2020, download the user manual, or register your product.

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Featured: Safety & Firing

Powerful Concealed Protection

Built around an active lifestyle, you can take HERO® wherever you go!  Our products are small, powerful, and engineered to protect you and your loved ones when it really counts. We’ve utilized top industry partners, technology, and materials to create the ultimate feature rich, non-lethal defense tools – so you can get out in your world and live with confidence!

Get Your Life Back

State Restrictions

While the active ingredient in our products is legal in all 50 states, certain restrictions apply. It’s important to know the laws in your state before you purchase or use our products.

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Quality at Home

We’re passionate about building and supporting non-lethal products that save lives. That’s why we only work with suppliers and manufactures who share our commitment to product safety, testing, and quality materials. HERO and its employees are located in the United States and available to answer any questions you may have.

News and Tips

Support Ukraine with HERO®

HERO® has created a fundraiser to help Ukrainian families. We will donate a percentage of every purchase to credible organizations providing essential supplies and services on the ground in Ukraine.

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Wayne Allyn Root talks HERO

Radio host Wayne Allyn Root met with our co-founder and CEO David Clemons to try out HERO 2020 and talk about our upcoming product release. Listen to the full interview here!

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